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Lori Zoellner

Director of Corporate Communications, Plex Systems

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About the Author

Lori is responsible for managing and directing Plex's communications strategies. She works closely with Plex customers to ensure that their stories are told and also manages the Plex Customer Advisory Board. She has 20+ years of experience in communications, public relations, advertising, and marketing. Lori has a bachelor’s degree in English from Michigan State University.

How Shop Floor Innovation Sparked Coastal Automotive’s Business Process Innovation

Lori Zoellner January 30, 2020

Have you ever heard of IMPAXX™ foam? Even if you haven’t, there’s a good chance it has helped protect you while riding in a vehicle. IMPAXX foam is the flagship product of Plex customer Coastal Automotive. It’s an energy management foam that is used to provide stable and consistent impact response, and virtually every North American automaker puts it into its vehicles. What sets IMPAXX foam…

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With 2020 In Sight, We Take a Moment to Admire Manufacturers

Lori Zoellner December 20, 2019

As we get ready to turn the page on 2020, it’s time to take stock of the year, and we can’t do that without taking a moment to take note of the one thing Plex was truly thankful for in 2019: the manufacturer....

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Auto Industry Evolution Sparks Eurotranciatura Mexico’s Growth

Lori Zoellner November 19, 2019

The atmosphere in the global automotive industry is becoming more electric—literally. The Global EV Outlook 2019 reports that the global electric vehicle fleet exceeded 5.1 million in 2018, up 2 million from the previous year and almost doubling new electric car sales. Those numbers are expected to grow exponentially....

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How to Double the Size of Your Business While Cutting Scrap

Lori Zoellner October 24, 2019

f you’ve noticed the sheer number of electric vehicles on the road today, you can imagine how quickly manufacturers within this industry are growing. One company in particular, Eurotranciatura Mexico recently doubled the size of its business in just a two-year period. ...

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How Great Expectations Are Driving Tech Adoption and Auto Supplier Success

Lori Zoellner October 17, 2019

The automotive industry is changing by the minute. New regulations, new markets, new product-line focuses, new consumer demands. Amid this rapid evolution, automotive supply chain is up against a growing number of daily challenges to achieve a single, yet very layered goal: meet and exceed the expectations of some of the world’s biggest brands....

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Hausbeck Pickles Leverages Data-Driven Quality Management

Lori Zoellner August 6, 2019

Hausbeck Pickle Co. produces an average 400,000 pounds of pickles or peppers a day for some of the world’s largest fast food restaurants including Subway, Burger King, Domino’s Pizza, Taco Bell, and KFC. The nearly 100-year-old company headquartered in Michigan also manages 900 50,000-pound tanks for brining pickles. For every 33,000 lbs....

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Toyotetsu America, Inc. Leads Industry with Lean Supply Chain Visibility and Connected Manufacturing

Lori Zoellner June 25, 2019

As a top ten supplier for Toyota, Toyotetsu America, Inc. (TTAI) saw an opportunity to influence and improve supplier communication and collaboration within its global supply chain by digitizing its operations. TTAI makes body parts, functional parts, and chassis parts for Toyota, Nissan, GM, Tesla, and Subaru. ...

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Romeo Power Innovates for a Clean, More Sustainable Future

Lori Zoellner June 11, 2019

Romeo Power is a battery technology company looking to create an emission-free future. The company designs more energy efficient, lighter lithium-ion battery packs that take electric vehicles (EV) further without gas or emissions. Romeo Power also designs scalable energy storage systems that help businesses and utilities save money, survive and prevent power outages, and harness wind and solar…

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PowerPlex 2019: What Manufacturers Love About Their Industry

Lori Zoellner May 17, 2019

When you walk into a room filled with manufacturers, one thing stands out: they really love what they do. You can feel the passion in the air. This was true while walking through the Plex Experience Lab & Solutions Expo, as you listen to conversations between sessions, and at networking events during PowerPlex 2019....

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Hausbeck Pickles is Proud to Be a Strategic Business Partner for Its Customers

Lori Zoellner March 26, 2019

Celebrating over 90 years of making quality pickles and peppers proves that Hausbeck Pickle Company must be doing it right. This family-owned and run business has a proud history of delivering what its customers want, when they want it....

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